Partner Marketing Specialist
WEKA is the AI data and memory infrastructure company transforming how organizations build, run, and scale AI. NeuralMesh™ combines high-performance data storage and extended GPU memory in a single software platform, providing a foundation for training, inference, and agentic AI workloads that maximizes GPU productivity, accelerates AI outcomes, and improves the economics of AI at scale.
WEKA is a pre-IPO, growth-stage company backed by world-class venture capital investors and AI infrastructure leaders. Our technology is trusted by 30% of the Fortune 50, as well as leading hyperscalers, neoclouds, AI builders, and research organizations. Our team is customer-obsessed, accountable, bold, and collaborative, with a shared focus on helping customers succeed. If we sound like your kind of people, join us!
About The Role
WEKA's partner ecosystem — spanning NVIDIA, cloud and neocloud providers, Tech Alliances, OEMs, and channel partners — is woven directly into how our field teams go to market. Rather than running partner marketing as a separate function, we integrate partner motions into our regional field campaign execution and product marketing. We're looking for a Partner Marketing Specialist to be the operational & executional layer of that integrated motion: managing MDF end-to-end, executing joint webinars, events, campaigns, and communications, keeping our partner-facing channels current, and serving as the shared partner-marketing execution resource for field marketing managers across AMS, EMEA, and APJ.
Reporting to the Senior Director of Campaigns and Growth Marketing, you'll ensure partner motions plug directly into WEKA's demand generation engine rather than running alongside it. Field marketing managers own the partner relationships and partner strategy in their regions; you're the execution layer that keeps joint work moving with partner counterparts. You'll work daily with field & partner marketing managers, alliances, partner field teams, finance, and partner contacts, and you'll collaborate closely with the partner product marketing team who owns joint positioning, narratives, and content strategy to help drive execution into the market This is a high-ownership execution role with visibility across the full partner-influenced GTM motion.
Who We're Looking For
You're an operator. You take pride in running many work streams in parallel without dropping balls — an MDF claim closing out while a webinar goes live and a portal updates ships. You bring structure to processes that involve money, external stakeholders, and deadlines, and people trust you with them because you're organized, responsive, and auditable.
You write clear, professional communications, you represent WEKA well with partner marketing counterparts, and you know how to keep external stakeholders moving without owning the relationship — regional field marketing managers own their partner relationships; you will help drive the execution across the teams
You also understand that partner marketing only matters if it fills the pipeline. You connect every MDF dollar, webinar, and campaign back to primarily marketing sourced, however also track influenced opportunities, and you flag what's working — and what isn't — to the field and campaign teams you support.
What You'll Be Working On
- MDF Management: Own the Marketing Development Fund lifecycle end-to-end — proposal intake, approval routing, budget tracking, proof-of-execution collection, and claims and reimbursement — working with Finance, Alliances, and partner counterparts to keep utilization high and every dollar auditable.
- Field & Partner Execution Support: Serve as the central partner-marketing execution resource for regional field marketing managers — fulfilling joint campaign requests, coordinating MDF-funded activities in-region, and ensuring partner motions are embedded consistently in field plans across AMS, EMEA, and APJ. Align with the field team to support events and logistics where appropriate.
- Quarterly Regional Partner Webinar: Coordinate a standing one-to-many partner webinar in each region every quarter, open to all partner types — sourcing content from field marketing managers (regional plans), the Global Events Director (event calendar), and the Senior Campaign Director (campaign narrative), and running production, promotion, and follow-up end-to-end.
- Webinars: Work with product marketing and field marketing to identify additional joint partner webinars end-to-end: scheduling, speaker coordination, registration setup, promotion, dry runs, live production, and post-event follow-up and lead routing.
- Email & Communications: Build and send partner newsletters, campaign emails, and enablement announcements; maintain partner distribution lists and the partner communications calendar. Keep the partner portal current — publishing new assets, campaigns-in-a-box, incentive announcements, and enablement content; monitor usage and flag gaps. In addition establish a regular cadence to keep internal teams informed of partner activities and outcomes
- Product Marketing Collaboration: Partner with the Senior Product Marketing Manager, Partners & Ecosystem on joint solution launches, co-branded content production, and partner-facing messaging rollouts — turning positioning and content strategy into in-market execution.
Qualifications
- 2–4 years of experience in marketing, with at least 1 year in partner, channel, or field marketing in enterprise technology.
- Demonstrated ability to run budget-tracked processes with external stakeholders; direct experience with MDF or co-op programs is a strong plus.
- Strong project management instincts, with the ability to run many parallel workstreams accurately and on deadline.
- Hands-on experience with a marketing automation platform (Marketo or similar), a CRM (Salesforce), and webinar tooling.
- Clear, professional written communication — this role is partner-facing daily.
- Comfort working across time zones with regional marketers and partner contacts.
- Experience with partner portal administration (Impartner, Salesforce PRM, or similar) is a plus..
- Bachelor's degree in a relevant business or technical field, or equivalent practical experience.
- Located in North America with the ability to travel up to 15%.
How We Work: The WEKA Way
- We are Accountable: We take full ownership, always, even when things don't go as planned. We lead with integrity, show up with responsibility and ownership, and hold ourselves and each other to the highest standards.
- We are Brave: We question the status quo, push boundaries, and take smart risks when needed. We welcome challenges and embrace debates as opportunities for growth, turning courage into fuel for innovation.
- We are Collaborative: True collaboration isn't only about working together. It's about lifting one another up to succeed collectively. We are team-oriented and communicate with empathy and respect. We challenge each other, resolve conflict constructively, and are transparent about our goals and the results we achieve. Together, we're unstoppable.
- We are Customer Centric: Our customers are at the heart of everything we do. We actively listen and prioritize their success, and every decision we make is driven by how we can better serve, support, and empower them to succeed. When our customers win, we win.
Concerned you don't meet every qualification? Don't let it stop you from applying!
Studies have shown that traditionally underrepresented groups may be less likely to apply for jobs if they don't meet every qualification specified. WEKA is committed to building a diverse, inclusive, and authentic workplace. If you are excited about this position but are concerned your past work experience doesn't match up perfectly with the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles at WEKA.
WEKA is an equal opportunity employer that prohibits discrimination and harassment of any kind. We provide equal opportunities to all employees and applicants for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.