What you will do
As an Intern - Social & Content Specialist, you will play a pivotal role in driving awareness, engagement, and brand visibility through the development and execution of a comprehensive content and social media strategy. As a member of the Growth and Marketing team, you will be at the forefront of shaping our narrative and expanding our reach.You will be responsible for
- Develop and manage a cohesive content plan and calendar, drawing on industry knowledge and an understanding of local merchants' culture.
- Identify compelling topics to foster growth within our merchant community and expand our user base.
- Craft engaging copy across various channels, maintaining Invyad's distinctive voice and tone.
- Script and assist in producing video content, including customer stories, testimonials, and best practices for small business management.
- Drive the creation of both long-form lead generation content (whitepapers, webinars) and short-form content (blogs, articles, infographics).
- Collaborate with cross-functional teams to ensure the successful completion of marketing assets.
Your qualifications
- Currently pursuing a degree in Business, Marketing, or a related field.
- Passion for content creation and social media, with a desire to contribute to the growth of a tech platform in Africa and the Middle East.
- Strong communication skills in Arabic, French, and English.
- Ability to craft compelling narratives and distill complex topics into engaging content.
- Detail-oriented with a commitment to grammatical precision and style guide adherence.
- Self-motivated with a bias for action, comfortable in a fast-paced startup environment.
- Basic understanding of SEO, social analytics, and a background in growing audiences on social media.
- Enthusiastic about building connections and open to learning in a multicultural environment.
- Passion for technology and an appetite for design.