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SISika logo

Sika

Surat, in

Deputy Sales Manager ,Retail.

FULL TIMESALES & MARKETING
  • To fulfil and achieve distribution and sales objectives for key brands in the on-trade channel by successful implementation of sales strategies and plans
  • To ensure full compliance of sales, price management, promotion and merchandising

Distribution

  • To ensure distribution objectives for specific SKUs are achieved as per sales plan
  • Focus on driving sales in Hardware, Paints, Cement & Sanitary channels
  • To ensure a high standard of presence and merchandising for key products in the trade
  • To ensure target price levels for both trade and consumers are implemented

Promotions

  • Identify target outlets, negotiate and implement promotional activities at the highest possible standard
  • Feedback and evaluation of results for sales and marketing management’s review

Control

  • To recommend appropriate level of credit and duration to trade accounts as per standard policies and procedures
  • To ensure collection through pro-active evaluation and management of receivables in order to achieve collection target as set by sales management

Trade Relationships

  • Develop and maintain amiable win-win relationship with the Distributors, Sub Distributors, PoS
  • Manage and improve performance of assigned trade accounts

Sales Management

  • To achieve the following core KPIs
    • Monthly sales target volume
    • Increase point of sales ( PoS )
  • Provide timely and accurate information for the updating of Salesforce.com
  • Evaluate outlet date, call targets and trade information on regular basis to drive improvement on sales efficiency
  • Graduate in any stream / MBA Sales & marketing
  • 5 + years of sales experience in FMCG companies, Building materials such as CC, Paint , Cement etc .
  • Experience Construction Chemicals  would be preferred
  • Good in  english  & local language
  • Excellent interpersonal skills and an outgoing personality
  • Possess an analytical and logical thinking process
  • Disciplined approach to management of people and work
  • Computer skills - MS office & CRM
  • Ability to work under pressure to deliver target within tight deadlines
  • Creative problem solving
  • Strong team player
  •  

We offer competitive salaries, aligned with local market benchmarks and the specific scope and responsibilities of each role. Compensation is determined based skills relevant to the position, education and/or training.  We are committed to fair and equitable pay practices in accordance with applicable laws and regulations.

Pay
Not stated
Where
Surat, in
Work
Not stated
Type
Full time
Posted
25 Oct, 2026
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