Reporting directly to the Strategy Lead, you will drive campaign performance analytics and audience intelligence for Prime Video across international markets. You will transform complex creator, social, and video metrics into clear, actionable narratives and strategic presentations that guide campaign optimization and client decision-making.
Key responsibilities:
Extract and analyze campaign performance metrics from CreatorIQ to evaluate performance against benchmarks and isolate core learnings for Prime Video.
Conduct audience research and social listening using tools such as YouScan and Tubular to uncover consumer behaviors, platform dynamics, and content trends.
Conduct audience research and social listening using tools such as Scan (Synthesio) and Tubular to uncover consumer behaviors, platform dynamics, and content trends.
Translate quantitative and qualitative data findings into actionable recommendations in close collaboration with the Strategy Lead and Account teams.
Partner with cross-functional account leads across international markets to synthesize findings and confidently present data-driven conclusions directly to client stakeholders when needed.
Write targeted search queries and execute established workflows to track brand sentiment, video performance, and audience reception across international title campaigns.
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Proven background in social media data analysis, digital marketing analytics, or campaign reporting within an agency or fast-paced brand environment.
Demonstrated ability to synthesize complex datasets into clear, narrative-driven presentations and actionable strategic recommendations (no coding or programming language required).
Hands-on experience or working familiarity with social listening tools (e.g., Scan/Synthesio, Sprinklr, Brandwatch) or video/creator analytics platforms (e.g., Tubular, CreatorIQ), alongside an eagerness to master step-by-step query workflows.
Full professional proficiency in English (written and spoken) with the confidence to communicate analytical insights to both internal strategists and external clients.
Resilient, detail-oriented, and curious mindset, equipped to thrive in dynamic client-facing environments with shifting priorities and collaborative deadlines.