Red Bull UK is currently recruiting for a Category Manager - Morrisons (18 Months FTC) to be based across the UK.
The Red Bull Category Team offer best in class, retailer-specific, advice to grow subcategory sales, category sales and total store/digital sales. We do this through industry-leading insights and a constant focus on what’s next. The purpose of this role is to drive Total Soft Drinks and Energy category sales and profit with strategic Grocery customers through externally facing, practical Category Management initiatives and customer understanding. Furthermore, the successful candidate will maintain and build our independent relationships with our customer partners, ultimately seeking to be a trusted part of the customer team/captain for the category.
⚪ All the responsibilities we'll trust you with:
Data
Providing data-driven insights, analyses and recommendations to strategic customers that optimise long-term category growth by positively shaping strategy on: Range & Distribution/Space, Merchandising & Availability/Use of Digital/Price & Promotions.
CLIENT RELATIONSHIPS
Developing effective, credible relationships within strategic customers with: Buyer & Buying Manager/Category Merchandising Manager/Category Marketing Manager/Anyone else who will help to deliver the above
Building strong, collaborative relationships with internal stakeholders particularly within your central business unit
CATEGORY STRATEGY
Designing, implementing and measuring trials that test category building initiatives.
Being a lead voice in every key range review in soft drinks – and ensuring decisions are made with the shopper in mind, and with the best possible insights.
Working towards Soft Drinks Captaincy in key partner accounts by effectively being an extra member of the customer team and providing ongoing independent thought leadership and analysis.
Being a part of the overall Red Bull Category Team and delivering new category insight projects to drive our total business forward, e.g. emerging macro trends.
🟡 Your areas of knowledge and expertise
that matter most for this role:
Ideally solid experience in a category, sales, or retail function.
Customer facing experience desirable.
Grocery experience desirable