We're looking for passionate and proactive interns to join our team from Nov 2026 until the end of Apr 2027. If you're eager to gain hands-on experience in marketing, public relations, brand operations, and marketing administration function, this is a great opportunity to learn and grow in a dynamic environment.
Scope of Responsibilities:
EVENT
- Assist Assistant Marketing Manager in the organisation of local events (In-store activation/ trade/ pr/ OOH) to celebrate new product launches, develop customer loyalty and brand love within local market.
- Working closely with Assistant Marketing Manager to source vendors, source venues, manage logistics, budget, timeline, and other details (i.e. transportation and F&B) to create 360 successful events for clients.
- Coordinate and communicate closely with internal team, ground staffs and vendors in a pro-active manner to ensure that everyone is clear with their roles and responsibilities leading up to the event.
- Overseeing and ensuring D-0 of event runs smoothly and manage issues promptly when arise.
RETAIL
- Ensure new product launches information are well disseminated to the retail team.
- Prepare deck including all information related to new launch / competitors report by weekly.
- Visit the market regularly to ensure new product launches are well implemented and share pictures with the team.
- Take pictures of Guerlain counter as well as competitor activities and update on the share drive.
VISUAL MERCHANDISING
- Responsible for preparing a visual update brief to the supplier and ensuring visuals are updated on time and according to the marketing plan.
- Post-installation: Visit the counter to ensure all changes are reflected accurately, take photos, and ensure pristine merchandising execution.
- Support Assistant Marketing Manager to update merchandising POSM / planograms and review tester display in the stores according to Guerlain’s directions.
- Maintain office inventory list, including POSMs, fixtures, testers, samples & etc.
- Track all boutique stores & departmental store counter maintenance and communicate with the maintenance team on completing timeline.
PR & CRM
- Work hand in hand with Assistant Marketing Manager on the seeding AOG to influencers and media based on launch calendar.
- Share all PR-related materials with PR agency on time and ensure that the information is well disseminated (localized press release by agency, assets or loan items for shooting from time-to-time).
- Manage the automated and tactical email campaigns, including managing specific EDM platforms, drafting briefs for artwork with external agencies with minimal to zero revision.
- Ensure deliverables are met to send out EDM on time to the relevant database based on CRM and launches calendar.
- Update key performances with metrics i.e. Open rates, CTR, Conversion Rates, and other KPI (GWP Tracker) for the month.
REGIONAL REPORTING
- Monthly Report ie: CRM scorecard, post-activation report (Excluding PR), competitor report.
- Responsible to compile the top news in terms of brand activations (KOL/PR/CRM/Trade/Promotions) on social media/in-store in a neat and insightful manner and ensure submission on time.
Requirements
- Must have strong writing and communication skills
- Organized and able to work in a fast paced environment, juggling multiple assignments with various deadlines
- Exceptional attention to detail and be highly organized
- Ideal candidates have a thirst for learning and enjoy bringing new ideas
- Good with numbers and excel
- Preferably 6 months of internship period and is able to start in August 2026
Benefits
- Fun and engaging working environment
- Exposure in top tier luxury retail beauty brands
- High future employability