As part of a multi-faceted and busy fundraising team, the Community Fundraising Manager will play a significant role in planning, developing and delivering an ambitious community fundraising programme across our three charity brands: Guy’s and St Thomas’ Charity, Evelina London Children’s Charity and Guy’s Cancer Charity. Together, these charities support Guy’s and St Thomas’ NHS Foundation Trust, one of the UK’s largest and busiest NHS Foundation Trusts. The programme includes (but is not limited to) ‘do your own’ fundraising, patient and family fundraising, in memory giving and community corporate.
The Community Fundraising Manager will provide strategic and operational leadership to the Community Fundraising Team, ensuring the team delivers against income and engagement objectives while building a high-performing and collaborative team. We are seeking an experienced people leader with a strong track record of building and managing high-performing teams, alongside community fundraising expertise and strategic thinking needed to identify and deliver opportunities for growth.
This role will lead the delivery of the current Community Fundraising programme whilst working closely with the Head of Community & Events to shape the future strategy, activity and resource required to grow the programme. The successful candidate will combine strong leadership and people management with excellent fundraising expertise, commercial awareness and a focus on continuous programme improvement.
The Community Fundraising Manager will provide strategic and operational leadership to the Community Fundraising Team, ensuring the team delivers against income and engagement objectives while building a high-performing and collaborative team. We are seeking an experienced people leader with a strong track record of building and managing high-performing teams, alongside community fundraising expertise and strategic thinking needed to identify and deliver opportunities for growth.
This role will lead the delivery of the current Community Fundraising programme whilst working closely with the Head of Community & Events to shape the future strategy, activity and resource required to grow the programme. The successful candidate will combine strong leadership and people management with excellent fundraising expertise, commercial awareness and a focus on continuous programme improvement.
Business Management and Strategy
- Agree and meet ambitious income and acquisition targets and maintain costs within budget.
- Working closely with the Head of Community & Events, design and deliver an ambitious growth strategy based on insight and feedback, tailored to the hospital partners.
- Lead the Community Fundraising team to implement new fundraising opportunities, taking a test and learn approach.
- Keep abreast of income and data trends across the sector to help inform future activities and community fundraising programmes.
Team Management
- Develop and performance manage a high performing team of fundraising professionals that are well networked and represented across the charity and fundraising sector.
- Upskill the team in and embed the use of data and insight to inform decision making, including championing the team to keep abreast of sector trends and changes to market conditions.
Stewardship and Acquisition
- Lead on the delivery of an audience and insight led acquisition programme, to maximise support and overall net return.
- Develop, support the delivery of and evaluate a strategic supporter journey and stewardship journey across the Community Fundraising programme focused on generating net return and supporter retention.
Stakeholder Management
- Foster effective and productive relationships with key stakeholders including colleagues from across the charities, the Guy’s and St Thomas’ Trust, and third-party suppliers.
- Work closely with Senior Managers and Managers within the department to ensure all opportunities for collaboration are maximised.
Other Responsibilities
- Undertake other duties as decided in conjunction with the Head of Community & Events.
- Role responsibilities are not exhaustive, and you would be reasonably expected to take on wider tasks that are commensurate with the level of your role.
Skills, abilities, and attributes:
- Ability to work at a strategic level, developing and overseeing the delivery and performance against those plans.
- Ability to plan, prioritise and balance a busy and varied workload.
- Computer literature, i.e. Word, Outlook, Excel. • Excellent verbal and written skills.
- Excellent interpersonal skills and negotiation skills with the ability to motivate and influence people.
- Ability to work as part of a team and also to use own initiative.
- Willingness to work hard and attend, where necessary, commitments outside normal office hours.
Knowledge, experience, and qualifications:
- A proven track record of excellent management of a community fundraising programme to meet ambitious income and acquisition targets.
- Experience of delivering data and insight led acquisition and stewardship programmes to drive acquisition and net income.
- Experience of managing multiple projects with complex budgets, multiple stakeholders and stretching KPIs.
- Line management and team development experience.
- Experience with managing suppliers to deliver bespoke events.
- Knowledge of a Fundraising Database (e.g. Raiser’s Edge or Salesforce).
- Understanding of NHS Charities or healthcare fundraising.
- Contributory pension
- Annual health and wellbeing personal allowance
- Enhanced maternity, paternity, and parental leave pay accessible without length of service requirements.
- Health and wellbeing programme that offers optional free yearly health check-ups.
- Support for healthy eating via fruit bowls and onsite lunch facilities.
- Agile working, flexible hours, and supportive IT kit.
- Shower facilities and bike lock area.
- Generous annual leave (27 days + bank holidays)
- Subsidies for glasses
- Employee Assistance Programme