Job Description Summary -Local Brand Managers OR global / regional / local sub-function specialists within a specific marketing sub-function. -Define product strategy in agreement with local management and global marketing department, and implement supporting tactical plans/projects. Job Description Major Accountabilities: Prepares content of Integrated Brand Teams and Launch Teams. Responsible for execution, monitoring and analysis of the agreed tactical plans in order to ensure the growth of the brand(s). Lead the development of promotional activities in line with internal SOPs and Code of Conduct guidelines. Monitor and control brand budgets, forecasts and expenses and assess the marketing mix of the product to evaluate cost effectiveness and results. Identifies area market insights and opportunity via customer interactions. Executes central marketing activities as well as regional initiated marketing activities. Monitors product performance and external environment using appropriate tools and taking corrective action if required to meet business objectives. Collaborate with Marketing and Medical teams to maximize activities: -Scout centres, KOLs and OLs by disease within assigned territory. Identify specific needs for each segment of patients and the implications of the disease for each of them within assigned territory. Oversee the distribution of regulatory documents, including Risk Management Plan (RMP) educational materials and Dear Healthcare Professional Letters (DHCPL) to healthcare professionals (HCPs), ensuring timely, compliant, and effective communication of safety information as mandated by local and global regulatory requirements. Reporting of technical complaints / adverse events / special case scenarios related to Novartis products within 24 hours of receipt. Distribution of marketing samples (where applicable) Ensure a healthy and safe workplace by complying with Novartis HSE and ISEC standards, implementing measures, providing training and resources, supporting employee well-being, investigating incidents, and collaborating with HSE teams to maintain a safe environment while adhering to quality, ethical, health, safety, and environmental requirements. Key Performance Indicators: Market share & market share growth Performance management and employee relations, feedback, meetings, surveys (i.e. Field Force, Marketing capabilities, Global Marketing, Medical Department, Regulatory Department) Ensure full compliance to all regulatory requirements Skills Desired Asset Management, Change Agility, Commercial Excellence, Cross-Functional Collaboration, Customer-Oriented, Digital Marketing, Healthcare Industry, Influencing Skills, Marketing Strategies, Negotiation, Operational Excellence, Product Lifecycle Management (PLM), Product Marketing, Product Strategies, Stakeholder Engagement, Stakeholder Management, Strategic Alliances, Therapeutic Knowledge Improving the lives of people living with disease takes more than innovative science. It takes a focus on the needs of people and a community committed to meeting them. It takes a team of people like you. Working together. Learning together. Thriving together. Discover how you can join us in changing people’s lives. Novartis is aware of employment scams which make false use of our company name or leader’s names or recruiter’s names to defraud job seekers. Novartis does not make job offers without interview and never asks candidates for money. If you have encountered a job posting or been approached with a job offer that you suspect may be fraudulent, we strongly recommend you do not respond, send money or personal information. Novartis is not responsible for any claims, losses, damages, or expenses resulting from scams. In the context of China Cross-Border Data Transfer (CBDT) policy, if you need to apply for a position in China, please go to the local Recruiting System TaleNov .

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