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This position is responsible for driving commercial excellence by managing and optimizing the end-to-end sales processes, customer service operations. This role acts as a key business partner to the General Manager, aiming to enhance sales efficiency, ensure high customer satisfaction, and enable scalable growth in China & SEA market. RESPONSIBILITIES AND DUTIES: 1. Sales Operations & Commercial Excellence Lead sales target decomposition, performance tracking, and variance analysis to provide actionable insights that support sales execution and decision-making. Build, document, and optimize sales processes, SOPs, and cross-team collaboration mechanisms, identifying bottlenecks and implementing scalable solutions. Analyze sales funnel performance, identify growth drivers and bottlenecks, and translate insights into actionable recommendations. Drive sales productivity through incentive design, territory management, CRM adoption, and sales enablement programs. Own pricing governance and execution, including price list management, discount approval process, and pricing performance analysis. 2. Customer Service Management Lead the Customer Service team to establish a proactive, customer-centric culture that supports the sales organization. Act as the primary operational bridge between Sales and Supply Chain, ensuring seamless order-to-delivery coordination. Define and monitor key performance indicators (e.g., response time, order accuracy, customer satisfaction) to drive continuous improvement. 3. Cross-functional Collaboration & Strategic Support Support the GM in formulating commercial strategy by providing data-driven insights and operational assessments. Lead the execution of key commercial initiatives once strategic direction is set. Serve as the key liaison between Sales/Marketing and Supply Chain, Finance, Product Management, and R&D. 4. Team Leadership & Development Build, mentor, and lead an integrated team of sales operations, customer service, and after-sales professionals. Foster a culture of continuous improvement, data-driven decision-making, and cross-functional collaboration. EDUCATION: Bachelor’s degree or above in Business, Management, Engineering, Mathematics, Statistics, or related field. QUALIFICATIONS: A minimum of 10 years in Sales Operations, Sales Planning, or equivalent roles with 5+ years in leadership capacity. Proven experience in managing multi-functional teams, preferably including customer service and/or technical support functions. Demonstrated success in implementing sales processes, CRM systems, and performance metrics to drive business results. Strong understanding of B2B sales processes and customer service models. Data-driven with strong analytical skills, including proficiency in sales analytics, forecasting, and variance analysis. Proficiency with data visualization tools is a plus. Hands-on experience with SQL or other data extraction tools for reporting and analysis is a strong plus. Excellent stakeholder management and cross-functional collaboration skills. Background in industrial manufacturing or B2B environment (e.g., plumbing, HVAC, water solutions) is highly preferred. Proficient in business English and Mandarin, with the ability to communicate effectively in a cross-cultural working environment. MANAGEMENT: Lead and manager a team of 6-8 direct reports. WORK ENVIRONMENT: Work in office environment Travel frequency: 30% Watts Water is a global leader of quality water solutions for residential, industrial, municipal, and commercial settings. Our family of brands offers some of the most varied product lines in the world, with world-class, water-related solutions focused on: Drainage and Water Reuse HVAC and Hot Water Plumbing and Flow Control Water Quality and Rainwater Harvesting We are a $1.9 billion global company, listed on the New York Stock Exchange (NYSE) with a presence in five (5) continents and twenty-four (24) countries, and an employee population that speaks over eighteen (18) languages. As a people-first company, we prize enriching and caring for all who work here not only through words but through actions. This includes executing our Diversity, Equity, and Inclusion (DEI) strategy, and providing our employees with meaningful career growth opportunities, a positive and safe work environment, and affirmation that they are heard, valued, and respected. We are proud to be an organization that believes that a safer world is a more sustainable world – a belief that we proudly reflect in each of our technologies and solutions and our environmental and social commitments, such as our partnership with Planet Water Foundation. Learn more about the Watts way, here. Specialties Plumbing, HVAC, Water Quality, and Gas Headquarters Americas & Corporate Headquarters: North Andover, Massachusetts, USA Asia-Pacific, Middle East & Africa (APMEA) Headquarters: Shanghai, China Company Size About 5,000 employees Website http://www.watts.com/ http://www.wattsindustries.com/ http://www.wattsasia.com/ Industry Machinery Founded 1874
Wattswater
Shanghai
Commercial Excellence Manager, China & SEA.
SALES & MARKETING