Craft Story-Driven Ads: Use raw footage, voiceovers, and product shots to produce high-performing short-form video ads for Instagram and TikTok reels. Must provide example videos.
WHO WE ARE & WHAT WE DO
Truvani is a health and wellness brand that has one clear mission: create products people use in their daily lives with CLEAN, simple ingredients.
Many companies claim it. We actually mean it.
As a leading provider of high-quality supplements, protein powders, and snack bars, we are committed to transparency, purity, and sustainability. Our mission is to provide products you can trust, with ingredients you can pronounce, and to inspire healthier living for all.
If you’re a talented, ambitious person who wants to create the best health and wellness products, apply to join our team!
ABOUT THE POSITION
We are looking for a Video Editor who excels at performance-driven storytelling to join our team. You’ll take raw footage, voiceovers, and product shots and turn them into scroll-stopping short-form ads that drive sales across platforms like TikTok and Instagram. You’ll take direction, concepts, and raw footage from our creative and marketing teams and turn them into ads that hook fast, tell a compelling story, and convert into sales – while staying true to the Truvani voice.
OUR IDEAL CANDIDATE HAS/IS
- Proven track record for creating compelling short-form social content that drives sales.
- Strong understanding of what makes people stop scrolling, pay attention, and take action.
- Ability to combine storytelling, emotion, and persuasion to produce measurable results.
- Fluent in premiere pro, CapCut for TikTok videos and edits for Facebook videos.
- Deep understanding of performance creative: hooks, pacing, CTA placement, attention retention.
- Expert multitasking skills with an ability to work quickly, handle multiple projects, and iterate based on data and feedback.
- Excellent communicator, collaborative, and organized.
- Portfolio or reel showing direct-response ads, product-focused edits, and mobile-first social content required.
- Background in health, wellness, or CPG brands a plus.
YOUR RESPONSIBILITIES INCLUDE
- Craft Story-Driven Ads: Use raw footage, voiceovers, and product shots to produce high-performing short-form video ads for TikTok and Instagram reels.
- Cut For Performance: Optimize hooks, pacing, captions, motion design, and CTAs to grab attention in the first 3 seconds and hold it through to conversion.
- Test, Analyze, & Optimize: Monitor creative performance, share insights with the team, and make fast adjustments based on data.
- Collaborate With Marketing & Creative Teams: Align creative with campaign strategy and audience insights while maintaining the Truvani voice.
- Produce Platform-Ready Versions: Deliver multiple aspect ratios, file specs, and clear asset/version control on deadline; apply platform best practices and trends while maintaining brand integrity.
THE NITTY GRITTY
- Full time market-based compensation based on experience
- Fully remote with flexibility and autonomy
- Collaborative and innovative team culture
- Health (medical, dental, vision) benefits and 401k benefits offered after 60 days
- Paid time off and paid holidays
- Paid parental leave
- Remote Work and Education Stipend
- Truvani Monthly Store Credit
- Position is available immediately and will remain open until filled
- This is a permanent position with an opportunity to grow within the company (so we would like to hire someone that is awesome and is excited about being a part of our team).