As a Junior VIP Account Manager, you will support the Account Management Team, ensuring VIP players experience exceptional service, and following best practice in customer retention.
You will be responsible for supporting the Account Management Team in retaining players, by delivering strategies to increase our VIP portfolio's numbers, value and longevity.
With responsibility for retention, customer service and regulatory compliance within a selected customer base, your initial focus will be on helping to implement the VIP strategy and develop a customer development programme to convert high value prospects into VIP.
- Proven experience in a similar role in the iGaming industry.
- Fluent Italian language skills, both written & verbal with an excellent standard of English. Other additional languages are advantageous.
- Strong collaborator with strong attention to detail.
- Analytical and data driven mind-set.
- Experience in customer facing role across sports and casino.
- Awareness of the industry and the risks involved.
- Knowledge of cost visibility and budget monitoring.
- Lead on a customer development programme to provide high value customers with experience more relevant to their play.
- Provide support in building customer profiles for prospective, new and existing VIP customers.
- Helping the efficient running of the VIP programme that combines customer service, retention and promotional management.
- Providing operational support for marketing campaign execution.
- Work with Account Managers to reduce customer friction.
- Ensuring Responsible Gaming controls are understood, implemented, audited and part of the department culture.
- Work with Account Managers to spot customer behavioural patterns, build and execute tactical campaigns aimed at driving customer engagement.
- Help VIP Account Managers cultivate lasting relationships with VIP customers across sports and gaming.
- Prepare regular reports on high value customer performance, including key metrics such as revenue, retention rates and future value.
- Support the Account Managers with the planning and execution of VIP events and hospitality.
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At bet365, we're committed to creating an environment where everyone feels welcome, respected and valued. Where all individuals can grow and develop, regardless of their background. We're Never Ordinary, and we're always striving to be better. If you need any adjustments or accommodations to the recruitment process, at either application or interview, please don’t hesitate to reach out.