We are seeking a highly analytical and detail-driven Technical Content Writer to transform sophisticated technology concepts into clear, engaging, and impactful narratives for both enterprise executives and technical stakeholders.
This is a remote, full-time position within our India-based marketing team. The incumbent will work closely with stakeholders in Canada and is expected to provide a minimum of four hours of daily overlap with Eastern Time.
In this role, you will partner cross-functionally with Sales, Marketing, and Subject Matter Experts to architect content that strengthens thought leadership, accelerates demand generation, boosts organic search performance, and articulates the value proposition of modern technology solutions to key decision-makers.
This position requires a blend of exceptional writing talent and deep research capabilities to evaluate market trends, address target audience challenges, and deliver high-impact collateral across the full buyer lifecycle.
What you will do:-
- Conduct primary research to draft, refine, and publish long-form blogs, whitepapers, customer case studies, newsletters, and digital web copy.
- Develop comprehensive content strategies covering enterprise platforms (DXP), cloud infrastructure, system integrations, managed IT, data analytics, and artificial intelligence.
- Translate intricate technical topics into compelling messaging tailored for executive buyers, including CIOs, CTOs, and IT leadership.
- Execute SEO-focused content creation leveraging detailed keyword planning, user intent analysis, and competitive content mapping.
- Build specialized frameworks for Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO), including structured FAQs and conversational prompts.
- Engage directly with internal technical leaders to ensure subject accuracy, gather strategic insights, and author credible industry perspectives.
- Drive multi-channel demand generation programs by authoring high-converting landing pages, email sequences, social posts, and downloadable assets.
- Produce engaging collateral for corporate webinars, industry conferences, sales decks, and promotional campaign materials.
- Analyze market competitors to pinpoint whitespace opportunities, refining messaging around key buyer pain points and technical outcomes.
- Repurpose core long-form assets into derivative content formats, including social campaigns, visual carousels, and subscriber digests.
- Track performance indicators and engagement metrics across digital channels using analytics solutions such as GA4 and Google Search Console.
- Manage content calendars, development briefs, publishing workflows, and brand governance standards.
What do you need to succeed:-
- 3–5 years of B2B technical writing background focused on enterprise technology or corporate content strategy.
- Superior written communication, editorial review, structural proofreading, and topic research abilities.
- Demonstrated capability to articulate technical architectures clearly without compromising technical integrity.
- Solid grounding in SEO methodologies, search intent optimization, and content performance strategy.
- Familiarity with enterprise software ecosystems, SaaS platforms, cloud operations, API design, and digital modernization.
- Proficiency in leveraging AI writing tools responsibly while maintaining rigorous manual editing and validation.
- Versatility to address diverse personas ranging from hands-on developers to executive-level buyers.
- Hands-on experience with modern content management systems (CMS) and SEO performance tracking suites.
- Exceptional project management capabilities with a proven history of balancing multiple concurrent initiatives.
- Prior experience developing content portfolios for enterprise DXP, cloud services, system integration, or AI platforms.
- Strong understanding of demand generation metrics, audience engagement, and multi-touch attribution.
- A strong portfolio showcasing published tech blogs, strategic case studies, and enterprise research papers.
We offer a collaborative work environment and competitive compensation. If this opportunity aligns with your career goals, please submit your resume alongside a portfolio of writing samples showcasing technical blogs, whitepapers, or enterprise web copy.