The Manager, Programmatic Strategy will report to the Director of Programmatic Strategy and will play a key role in shaping and executing NBCUniversal’s broader programmatic business strategy across demand and supply.
This role will be instrumental at helping future proof NBCU’s programmatic advertising business and will be very collaborative – working regularly with sales, ad operations, product, and planning teams.
Responsibilities
- Own and develop programmatic business strategy across demand, supply, monetization, marketplace opportunities, translating business priorities and market trends into actionable strategies.
- Identify and evaluate growth opportunities across the programmatic ecosystem, including new partnerships, products, identify solutions, signals, deal types, monetization opportunities.
- Analyze business and partner performance to identify trends, opportunities, risks, and areas for optimization; develop clear recommendations and communicate key insights to the strategy team.
- Assist in day-to-day relationship for DSPs & SSPs for programmatic initiatives.
- Recommend and evaluate new revenue opportunities to enrich and optimize programmatic inventory.
- Tracking performance and surfacing analysis/insights for new product launches.
- Stay abreast to new developments within the broader media and advertising technology industry and within NBCUniversal’s ad tech ecosystem.
- Bachelor’s degree or equivalent experience
- 5+ years’ experience directly working in programmatic at a leading corporation, agency, technology platform and/or management consulting firm
- Expert Excel user, working with large datasets, consolidating data from multiple sources, writing nested IF formulas
- Excellent written, verbal, and interpersonal communication skills with the ability to present results of complex analyses clearly.
- Strong PowerPoint skills and proven proficiency summarizing information/analyses into coherent and concise slides.
- Must possess a passion for media and strong intellectual curiosity
Desired Characteristics
- Strong foundational understanding of advertising sales, advanced advertising and the programmatic marketplace.
- Superior attention to detail in analytical insights, written reports, emails, and PowerPoint presentations
- Strong organizational skills – ability to manage multiple projects simultaneously and meet deadlines
- Highly collaborative and adaptive to change in fast-paced environment
- Passionate about the television, ad tech, and digital media space
Hybrid: This position currently has a hybrid schedule, which requires contributing from the office a minimum of four days per week. The Company reserves the right to change in-office requirements at any time.
This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website.
Salary range: $95,000 - $120,000 + bonus eligible
As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.
If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to [email protected].