Equifax is where you can power your possible. If you want to achieve your true potential, chart new paths, develop new skills, collaborate with bright minds, and make a meaningful impact, we want to hear from you. Responsible for the overall performance of multiple products within Equifax's Data-Driven Marketing product line, overseeing them from inception and ideation through design, build, launch, growth, enhancement and eventual sunset. Creates product roadmap and identifies delivery channels, direction of product and product development needs. Defines product requirements and collaborates with cross functional teams to bring products to market (D&A, technology, sales, fulfillment, product marketing, finance, legal). What you’ll do Market Opportunity Assessment - Own overall Market & Customer Understanding for your product and product lines managed within Equifax's Data-Driven Marketing team; Articulate the product vision, ensuring alignment with strategy and goals; Perform segmentation, market sizing, and competitive analysis to identify market opportunities; Lead market validation (voice of customer, customer advisory boards, etc.) Product Definition - Lead identification and drive prioritization of opportunities for, and manage development of, strategic partnerships & advise on buy, build, or partner approach; Definition of elements required to meet market needs and commercial viability; Lead development of commercial model and packaging discussions Product Strategy & Planning - Create the business case for new product concepts and pitch concepts; Define the product roadmap used in product strategy and planning sessions across the Product Delivery Value Stream; Drive cross functional activities related to positioning, pricing, and promotion across distribution channels (collaboration with Marketing & D&A) Product Delivery & Launch - Lead descriptions and requirement definition for product development; Understand product trade-offs and drive alignment; Manage market feedback efforts to drive product direction; Lead efforts to prepare for and support product release including training of Sales and other customer-facing teams; Monitor post launch, consult with product marketing and provide input to adjust/improve to ensure success Growth & Portfolio Management - Drive product engagement and satisfaction and manage the product’s performance including attainment of revenue and margin objectives; Assess monitored product adoption and usage and engage in the collection of customer feedback; Collect, analyze and interpret data to reach conclusions and/or present insights and findings to drive product development and lifecycle management decisions including enhancements and sunsetting What experience you need Understanding of non-FCRA marketing and experience with data and data models Bachelor's degree in a related discipline strongly preferred; equivalent experience may be considered; Product Management certifications is a plus 7-10 years of related product management experience in a product-led organization required, as is experience leading in a Product Management environment in Technology, Financial Services or Data & Analytics Exposure to cloud-based products and services, demonstrating an understanding of cloud architecture, infrastructure, and deployment models strongly desired Experience writing detailed product requirements is fundamental and required and must demonstrate a solid understanding of product design, commercial model and packaging discussions Demonstrated ability to lead efforts in a highly matrixed environment Team lead experience or demonstrated capabilities strongly desired Experience in Product tools required (Aha, JIRA, Figma) Experience demonstrating Design Thinking for innovation is a plus (Use creative design thinking to develop innovative business solutions. Apply creative and analytical tools to develop real solutions for real needs, including personas, empathy mapping, prototyping and iteration models. Possesses a deep understanding of customer needs through market and industry research and analysis of competitors Can use strong knowledge of competitive landscape to anticipate, articulate and drive high-potential opportunities that demonstrate competitive advantage Is capable of setting the vision and ensure its alignment with strategy and goals Interacts effectively with key decisions-makers within own function and across related functions to successfully navigate Equifax’ organization Has managed executional rigor to deliver product efforts on time to meet market demands What could set you apart Understanding of non-FCRA marketing and experience with data, data models, and data-related products and services. Track record of successfully delivering high quality products/projects on time in a fast-paced/rapidly-changing environment. Autonomous influencer who can work comfortably with Marketing, Data & Analytics, Technology, and Sales teams to get the job done. Solutions-oriented mindset to easily understand customer problems and identify solutions. We offer comprehensive compensation and healthcare packages, 401k matching, paid time off, and organizational growth potential through our online learning platform with guided career tracks. Are you ready to power your possible? Apply today, and get started on a path toward an exciting new career at Equifax, where you can make a difference! Primary Location: USA Washington-DC (Reston VA) USA-Atlanta JV White, USA-Atlanta-One-Atlantic-Center Function: Function - Product Schedule: Full time At Equifax, we believe knowledge drives progress. As a global data, analytics and technology company, we play an essential role in the global economy by helping employers, employees, financial institutions and government agencies make critical decisions with greater confidence. We work to help create seamless and positive experiences during life’s pivotal moments: applying for jobs or a mortgage, financing an education or buying a car. Our impact is real and to accomplish our goals we focus on nurturing our people for career advancement and their learning and development, supporting our next generation of leaders, maintaining an inclusive and diverse work environment, and regularly engaging and recognizing our employees. Regardless of location or role, the individual and collective work of our employees makes a difference and we are looking for talented team players to join us as we help people live their financial best. Equifax is an Equal Opportunity employer, and qualified applicants will receive consideration for employment without regard to race, color, religion, ancestry, age, sex/gender, sexual orientation, gender identity or expression, service in the Armed Forces, protected veteran status, national origin, physical or mental disability, genetic information, citizenship status or any other status protected by law. For US Applicants If you'd like more information on your EEO rights under the law, please view our EEO is the Law Declarations, and Nondiscrimination Provision. If you need a reasonable accommodation to assist with your job search or applicant for employment, please contact us by sending an email to [email protected]. In your email, please include a description of the specific accommodation you are requesting and a description of the position for which you are applying. Equifax participates in E-Verify and Right to Work (English and Spanish).

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