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HEHeinz logo

Heinz

Shanghai - Central Park

Senior Manager, Global Consumer Foundation Strategy, EM.

LEADERSHIPSALES & MARKETING
Job Description About the Position We have an excellent opportunity available for a Senior Manager, Global Consumer Foundation Strategy, EM (Emerging Markets) region to make a difference at Kraft Heinz. The Consumer Insights and Analytics Team operates at the heart of our business, partnering and challenging current thinking and proactively moving business forward and driving profitable growth. The Senior Manager, Global Consumer Foundation Strategy, EM role lies within the Global Growth Insights and Analytics structure, partnering with local market Marketing Category teams, and is located in our Shanghai Office. As a strategic business partner, consumer insights subject matter expert, and key member of the Global Foundational Consumer Strategy team, you will have the opportunity to drive deep consumer understanding and growth. This is a unique role, in support of the Kraft Heinz long-term strategy and our local markets. You will be working as part of a high performing team, with insights colleagues from around the globe, reporting into the Head of Global Foundational Consumer Strategy. 1. Job Responsibilities/工作职责: o Drive Consumer Centricity & Insights agenda for Long-Term Strategy in service of local markets/ zone. o Discovers, defines, and delivers actionable insights for enterprise strategy. o Leverage commercial acumen to help identify opportunities and priorities for growth. o Contributes to enterprise-wide long-term strategic planning. o Contributes to Long Term Strategy & Insights consumer learning agenda for Enterprise Consumer Strategy and Innovation. o Demonstrates understanding of relevant market, consumer and food trends, as well as anticipate the future needs of consumers/ shoppers Develop and Deploy Best Practices, Centralized Tools, and Capabilities. o In partnership with Global Foundational Consumer Strategy and local market teams, identify, develop and deploy best practices (including frameworks and processes) to consistently enable deep consumer and business understanding, ensuring these are adopted to meet the needs of local markets. Examples include Brand Health, Demand Spaces, Consumer Closeness Program. Ad hoc platform insights initiatives, specific for markets in line with business priorities 2. Job Requirement/工作要求: o Degree level education, Bachelors degree or above. o Strategic insights/consumer research experience within consumer / FMCG / retail industries. o Strong functional and technical knowledge of qualitative, quantitative, syndicated services and agile research tools and their application to business challenges. o Experience working across a portfolio of products on the manufacturer/client-side highly preferred. o Proven ability to distill insights and drive impact into an organization – bringing the consumer to the forefront. o Commercially minded and experienced in interpreting and synthesizing multiple data sources into meaningful and actionable Insights for growth. o Advanced analytical skills & ability to prepare insightful reports and presentations to tight deadlines. o Advanced at storytelling in creative, influential & impactful ways - excellent communication, organization and presentation skills (written, oral, and across Microsoft Office Suite). o Strong business contributor and Influence across all levels of organization, including executive leaders. o Excellent communication skills through distilled concise insights that drive empathy and consumer understanding though the organization. o Strong drive for results, agility and bias for action. o Self-Starter: Ability to demonstrate a high degree of independence, resiliency, leadership/ownership, with limited oversight. o Work collaboratively and efficiently within a global insights team, partnering and adopting zone ways of working and forming strong effective working relationships with local zone insight team and across geographies. o Fluency in Mandarin and English, both oral and written Location(s) Shanghai - Central Park, Huangpu Kraft Heinz is an Equal Opportunity Employer – Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes. ABOUT US Kraft Heinz is a global food company with a delicious heritage. With iconic and emerging food and beverage brands around the world, we deliver the best taste, fun and quality to every meal table we touch. We’re on a mission to disrupt not only our own business, but the global food industry. A consumer obsession and unexpected partnerships fuel our progress as we drive innovation across every part of our company. Around the world, our people are connected by a culture of ownership, agility and endless curiosity. We also believe in being good humans, who are working to improve our company, communities, and planet. We’re proud of where we’ve been – and even more thrilled about where we’re headed – as we nourish the world and lead the future of food. WHY US We grow our people to grow our business. We champion great people who bring ambition, curiosity, and high performance to the table as the guardians of our beloved and nostalgic brands. Good isn't good enough. We choose greatness every day by challenging the ordinary and making bold decisions. All while celebrating our wins - and our failures – as we work together to lead the future of food. Challenging the status quo takes talent. We invest in your purpose and potential by developing skills and nurturing strengths that leave a legacy on our business and a lasting impact on your career. Because great people make great companies, and we’re growing something great here at Kraft Heinz. INCLUSION MATTERS TO US Everyone is welcome at our table. In fact, we thrive on learning and growing from our diverse backgrounds and perspectives. Doesn’t matter who you are, where you’re from, or who makes your heart sing. We want you to show up as your authentic self, excited to work with amazing colleagues to solve complex challenges and innovate in an ever-changing industry. We’re committed to: Hiring and growing talent from diverse backgrounds and perspectives. Growing our Business Resource Groups — vibrant, celebrated communities that enhance our business through thought leadership employee engagement and professional development opportunities. Providing our managers and leaders high quality learning experiences to explore how to foster inclusion and belonging.
Pay
Not stated
Where
Shanghai - Central Park · Huangpu · China
Work
Not stated
Type
Not stated
Posted
6 Nov, 2026
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