- Execute and optimise digital marketing campaigns across owned digital channels and social media platforms in line with the marketing calendar and campaign objectives.
- Create, adapt, and coordinate digital content (copywriting, visuals, videos, EDMs) to support campaigns and maintain brand consistency.
- Manage day‑to‑day operations and documentation of CRM and loyalty programmes, including member acquisition, activation, and lifecycle communications.
- Maintain loyalty member data accuracy and quality, ensuring reliable use for targeting, reporting, and activation activities.
- Utilise customer data (demographic, behavioural, purchase history) to support targeted campaigns, offers, and engagement initiatives.
- Support day‑to‑day management of digital communication channels including websites, EDMs, social platforms, and mobile communications.
- Monitor digital and CRM campaign performance, track KPIs, and prepare campaign reports and post‑campaign analyses.
- Coordinate with digital agencies, CRM service providers, and internal stakeholders to support campaign execution and platform performance.
- Support tenants’ participation in digital campaigns and loyalty initiatives to enhance tenant visibility and Centre performance.
- 1–3 years of experience in digital marketing, CRM, or loyalty‑related roles
- Understanding of digital channels, social media platforms, and EDM execution
- Knowledge of CRM workflows, loyalty operations, and customer lifecycle management
- Familiarity with campaign performance tracking and reporting
- Basic understanding of content creation and digital deployment processes
- Proficiency in MS Office and digital reporting tools
- Good command in English and Bahasa Malaysia.
Please apply by 31 December 2026