This position is listed on behalf of a partner company, which manages all applications and next steps. Our partner is looking for a Sales Operations Associate based in India.
As a Sales Operations Associate, you will play a key role in driving prospect engagement and increasing enrollment conversions through structured sales activities. You will focus on re-engaging historical leads, reconnecting with individuals who have previously expressed interest in learning programs, and supporting prospects throughout their application journey. You will also identify opportunities to reconnect with former students and recommend relevant programs aligned with their evolving career goals. Through outbound calling, personalized counselling, and consistent follow-ups, you will help prospects make informed decisions and move forward with their applications. Working closely with sales qualification teams and other stakeholders, you will contribute to pipeline development and overall sales performance. This is an excellent opportunity for a customer-focused professional who enjoys relationship building, consultative selling, and working in a dynamic, results-oriented environment.
Accountabilities
- Engage with historical enquiries and existing prospect databases generated through various demand generation activities to identify potential customers and drive conversions.
- Conduct structured outbound calls, counselling sessions, and follow-up activities to nurture leads, understand prospect needs, and encourage application completion.
- Reconnect with former students and identify upselling and cross-selling opportunities by recommending relevant educational and professional development programs.
- Understand individual requirements, provide accurate program information, address questions, handle objections, and guide prospects through their decision-making process.
- Maintain accurate and up-to-date records of prospect interactions, lead status, follow-up activities, and conversion outcomes within CRM platforms or designated systems.
- Collaborate with sales qualification teams and relevant stakeholders to prioritize leads, strengthen engagement strategies, and accelerate pipeline progression.
- Monitor lead engagement and conversion performance, using available data to improve follow-up effectiveness and overall sales outcomes.
- A graduate degree in any discipline.
- Approximately 1–3 years of relevant experience, or demonstrated aptitude, in sales, inside sales, sales operations, lead qualification, customer engagement, or counselling.
- Previous exposure to EdTech, higher education, professional learning, or digital education programs is an advantage.
- Strong verbal and written communication skills, active listening abilities, and interpersonal skills, with the confidence to engage prospects and build lasting relationships.
- Understanding of lead nurturing, historical enquiry re-engagement, outbound calling, structured follow-ups, and sales pipeline management.
- A customer-centric mindset and the ability to understand individual needs, address concerns, overcome objections, and guide prospects toward informed decisions.
- Strong organizational and time-management skills, with the ability to manage a high volume of enquiries while maintaining consistent and timely follow-ups.
- Basic knowledge of CRM systems, lead management tools, sales funnel tracking, and performance metrics.
- Analytical thinking and the ability to use lead data to prioritize opportunities and improve conversion rates.
- A proactive, results-driven attitude, with a strong sense of ownership, accountability, and a willingness to achieve sales targets.
- Knowledge of upselling, cross-selling, re-engagement campaigns, or customer lifecycle management is an additional advantage.
- Full-time employment opportunity.
- Remote working arrangement within India.
- Location flexibility, with the role available to candidates based in Hyderabad, Bengaluru, or Noida.
- Opportunity to work in the growing EdTech, higher education, and professional learning sectors.
- Exposure to sales operations, customer engagement, lead management, and digital learning solutions.
- Opportunities to develop sales, communication, relationship management, and CRM expertise.
- Experience working with cross-functional teams in a dynamic, performance-driven environment.