Web Production Specialist.

Accountabilities

• Build and style service pages, city landing pages, and other website content using approved copy and strategic briefs.

• Select, edit, and optimize client images to create authentic, professional visuals that build trust.

• Use image-editing and AI-powered tools to enhance photography or source suitable imagery that aligns with each client's brand.

• Design page layouts with clear visual hierarchy, guiding visitors naturally toward calls to action.

• Make minor copy adjustments where needed to improve readability, visual flow, headline length, and overall page presentation.

• Apply conversion-focused design principles, including effective calls to action, scannable content, trust signals, appropriate whitespace, and mobile-responsive layouts.

• Maintain visual consistency while adapting design choices to different client industries, identities, and audiences.

• Conduct thorough visual quality checks before handoff, identifying layout issues, inconsistent styling, and unsuitable imagery.

• Collaborate with Onboarding Specialists to understand strategic recommendations and translate them into compelling website experiences.

Requirements:

• 1–2 years of experience in web design or digital marketing, supported by a portfolio demonstrating strong visual judgment.

• Strong visual design sensibility, with an understanding of what makes websites feel professional, credible, and engaging.

• Advanced familiarity with WordPress as a content management system.

• Hands-on experience with the Gutenberg block editor and page builders such as Elementor or WPBakery.

• Working knowledge of Advanced Custom Fields (ACF) for creating and managing custom content structures.

• Ability to work confidently within existing WordPress themes and their design constraints.

• Professional image-editing skills, including knowledge of image formats, file types, and web optimization.

• Proficiency with image-editing and AI enhancement tools such as Canva, Photoshop, and Gemini.

• Understanding of typography, character count, and text layout, with the ability to make minor copy adjustments that improve user experience and visual hierarchy.

• Knowledge of conversion-focused design principles, including the impact of whitespace, color, typography, and imagery on user behavior.

• Basic SEO knowledge, including title tags, heading structures, and meta descriptions.

• A strong eye for detail and the ability to identify visual inconsistencies, alignment issues, and low-quality design elements.

• Ability to manage structured timelines while maintaining high design standards.

• Basic HTML/CSS knowledge is an advantage.

• Formal training in graphic design, UX/UI design, or visual communication is a plus.

• Familiarity with A/B testing, conversion optimization, photography, videography, accessibility standards, or responsive design is beneficial.

• Previous experience in an agency environment managing multiple projects is an advantage.

• Strong English proficiency is required. Applications and CVs must be submitted in English.

Benefits:

• Salary: USD 600 per month.

• Work arrangement: 100% remote, with the role open to candidates in Brazil.

• Flexible work environment: Core collaboration hours are 8 AM–5 PM EST, Monday to Friday.

• Paid time off: 15 vacation days.

• Holidays: U.S. holidays observed.

• Opportunity to develop web design and conversion optimization skills while working on websites for small businesses.