Role Purpose
- Lead Technical Marketing Development for Plantations crops, providing technical leadership to drive sustainable business growth.
- Develop and execute technical strategies supporting NPI, product launches, new opportunities, and portfolio growth.
- Provide technical expertise, field validation, and customer support to strengthen product positioning, adoption, and value proposition.
- Translate agronomic and market insights into practical technical solutions, crop programs, and marketing strategies.
- Build technical capability of Sales, Key Accounts, distributors, and relevant stakeholders.
- Support Portfolio Management in PLCM, product strategy, stewardship, and long-term portfolio development.
Technical Marketing & Product Development
- Develop technical strategies and value propositions for priority Plantation crops and products.
- Lead technical support for NPI, launches, new opportunities, and product lifecycle initiatives.
- Provide technical inputs to brand plans, campaigns, positioning, and product recommendations.
- Identify emerging agronomic needs and translate them into business opportunities.
Field Development & Technical Validation
- Lead technical trials, demonstrations, and field validation programs.
- Develop protocols, evaluate results, and generate credible technical evidence.
- Translate field data into product positioning, recommendations, and customer solutions.
- Monitor product performance, competitive technologies, and market technical trends.
Customer & Commercial Support
- Provide technical support to Key Accounts, Sales, distributors, and growers.
- Support customer visits, field assessments, demonstrations, technical meetings, and troubleshooting.
- Develop customized technical solutions for strategic customers.
- Capture field and customer insights to improve portfolio and marketing strategies.
Technical Capability & Stewardship
- Develop and deliver technical training for Sales, KAMs, distributors, and other stakeholders.
- Serve as technical subject matter expert for Plantations.
- Support resistance management, responsible use, and product stewardship.
- Ensure technical claims and recommendations are accurate, compliant, and evidence-based.
Portfolio & PLCM Support
- Provide technical inputs to PLCM and 5-year portfolio strategies.
- Identify opportunities for product optimization, differentiation, new uses, mixtures, and integrated solutions.
- Support Portfolio Manager in product growth, defense, and lifecycle decisions.
Technical Support Accountabilities
- Manage and supervise crop demonstartion farms (Banana, Pineapple and other PLN strategic crops)
- Monitor market intelligence, bringing actionable customer insight into portfolio strategy and marketing plan
- Provide technical support for Banana, Pineapple, Sugarcane, and other strategic Plantation crops.
- Support pest, disease, agronomic, and product-performance diagnosis.
- Develop technically sound crop protection programs and recommendations.
- Lead technical troubleshooting and field issue resolution.
- Support product efficacy, application, compatibility, timing, and positioning.
- Lead technical demonstrations and field days.
- Support resistance management and stewardship programs.
- Maintain technical knowledge, field data, and best-practice recommendations.
- Act as technical escalation point for complex field and customer issues.
Critical experience
- Plantation crop technical support
- Field trials & demonstrations
- Customer & key account support
- Product launches & NPI
- Cross-functional project execution
- 5 years in leading technical position
- Experience in technical and product development support
- Lead and drive successfully product launches and brand support
Critical technical, professional and personal capabilities
- Technical problem-solving
- Commercial/customer orientation
- Technical communication & influence
- Data-driven decision making
- Collaboration & execution
Syngenta is an Equal Opportunity Employer and does not discriminate in recruitment, hiring, training, promotion or any other employment practices for reasons of race, color, religion, gender, national origin, age, sexual orientation, marital or veteran status, disability, or any other legally protected status. Learn more about our D&I initiatives here: https://www.syngenta.com/careers/working-syngenta/diversity-and-inclusion.