WIN NEW DISTRIBUTION IN THE LEADING CATERING/FOODSERVICE GROUPS
- Deploy hunting list system and diagnose mutual value propositions with potential customers
- Deploy category, data, and industry insights, developing value-add and benefit-based sell-stories
- Manage and overcome objections, influencing multiple key stakeholders and decision makers
- Increase depth of distribution and negotiate target sales volume and financial outcomes
EFFECTIVE BRAND EXECUTION
- Deliver outlet execution against Red Bull measures, in-store and online
- Create customer launch programs & customer joint business plans
- Ensure Red Bull is activated at the point-of-decision and is included as an option in ‘Meal Combos’
- Deploy incremental sales strategy, using occasion-based messaging to drive incremental purchases
- Maximise visibility through strategic placement of point-of-sale materials
- Develop promotional program inclusive of ‘Limited Time Offers’
PREMIUM BRAND ACTIVATION
- Bring Red Bull consumer promotions to life across catering and foodservice customers to drive brand awareness and sales.
- Engage and integrate Catering/Foodservice customers into Red Bull owned events
- Develop tailored customer-specific promotional initiatives that create value for both the customer and Red Bull
- Foster collaborative partnerships across Red Bull teams and with customers to deliver impactful brand activations
- Contribute to Red Bull's annual business planning process, identifying opportunities for growth and innovation
- Minimum 4 years' experience in an Account Manager role
- Proven success managing and growing partnerships with major catering and foodservice customers from the supplier side
- Strong understanding of the catering and foodservice landscape, including key customer groups
- Superior verbal and written communication skills, paired with strong presentation skills and commercial acumen
- Exceptional stakeholder management and relationship-building skills
You warrant that:
- You have read and understand the Privacy Statement and the Red Bull Australia Privacy Policy.
- You are qualified to work in Australia and understand that Red Bull Australia may require you to provide evidence of this to comply with its obligations under the Migration Act 1958 (Cth).
- All the information you have submitted to Red Bull Australia Pty Ltd (including via this application and any attachments) is true, accurate and complete. You understand that if any information you have provided is false or misleading we may reject your application, review any employment offer made to you and potentially dismiss you from any employment with Red Bull Australia Pty Ltd.