About Bask Health
Bask Health is building the infrastructure behind the next generation of direct-to-consumer telehealth businesses. Our SaaS platform gives entrepreneurs and healthcare businesses the technology and tools to launch, manage, and scale their own telehealth brands.
We're an entrepreneurial, product-focused team that values ownership, speed, and exceptional execution. We operate with small teams, high expectations, and a strong emphasis on building great products.
At Bask, you'll work closely with engineers, designers, and customers, take features from idea to launch, and contribute directly to the products and business we're building.
About the Role
We're looking for a Senior Product Manager, Patient Experience to lead the strategy, development, and continuous improvement of Bask's patient-facing platform.
You'll own the experiences patients interact with throughout their care journey, including the patient portal, messaging, treatment status, medication refills, and renewals.
This is a technical, hands-on product management role requiring strong product judgment, an understanding of complex software systems, and the ability to work closely with engineering and design teams.
You'll be responsible for identifying problems, defining solutions, prioritizing initiatives, and delivering products that improve the patient experience while supporting Bask's merchants and healthcare operations.
What You'll Do
- Own the product strategy, roadmap, and execution for Bask's patient-facing platform.
- Lead improvements to the patient portal, messaging, treatment status, medication refills, and renewals.
- Identify friction points in patient workflows and develop solutions that improve usability, engagement, and retention.
- Work directly with engineers and designers to define requirements, evaluate technical tradeoffs, and ship high-quality features.
- Translate customer feedback, user research, and business needs into clear product requirements and priorities.
- Collaborate with clinical, pharmacy, and operations teams to ensure patient-facing experiences work seamlessly with underlying workflows.
- Define and track key product metrics, including engagement, feature adoption, task completion, and retention.
- Lead product discovery, experimentation, development, launch, and post-launch iteration.
- Balance short-term improvements with long-term platform scalability and reliability.
- Identify opportunities to simplify complex workflows through automation and thoughtful product design.
- Communicate product priorities, decisions, and progress clearly across engineering, design, and business teams.
- Take end-to-end ownership of product outcomes rather than simply managing feature delivery.
Requirements
- 5+ years of professional product management experience building and shipping software products.
- Proven experience owning a product or major product area from discovery through launch and iteration.
- Strong technical understanding of software development, APIs, integrations, and modern application architecture.
- Experience working directly with software engineers to define requirements and make technical tradeoffs.
- Experience building consumer-facing applications, SaaS platforms, or products involving complex user workflows.
- Strong product discovery, prioritization, and roadmap management skills.
- Ability to use quantitative data and qualitative feedback to evaluate product performance and guide decisions.
- Experience collaborating across engineering, design, operations, and business teams.
- Excellent written and verbal communication skills.
- Demonstrated ability to work independently, manage ambiguity, and deliver measurable product improvements.
- Nice to Have
- Experience with telehealth, digital health, patient portals, or healthcare software.
- Familiarity with patient engagement, treatment tracking, medication refills, or recurring healthcare services.
- Previous software engineering experience, hands-on coding experience, or a Computer Science background.
- Experience with subscription-based products, e-commerce, or direct-to-consumer platforms.
- Familiarity with healthcare privacy, security, and regulatory considerations.
- Experience working at an early-stage or high-growth technology company.