To drive the successful launch, promotion, and growth of a new hematology product by executing effective territory plans, developing strong relationships with healthcare professionals, and delivering high-quality scientific product communication. The Product Specialist will contribute to achieving sales objectives, expanding product awareness, supporting market access initiatives, and improving patient care through appropriate product adoption.
DUTIES & RESPONSIBILITIES
New Product Launch & Sales Execution
- Execute territory launch plans and promotional activities in alignment with company objectives and brand strategy.
- Identify and prioritize key hematologists, hospitals, and healthcare institutions to maximize product awareness and adoption.
- Achieve assigned sales targets and launch objectives through effective territory management and customer engagement.
- Identify market opportunities, competitive activities, and barriers to product uptake, providing timely feedback to management.
- Monitor territory performance and collaborate with the Sales Manager to implement corrective actions when required.
Territory & Key Account Management
- Develop and implement territory Plans of Action (POA) and key account plans in collaboration with the Sales Manager.
- Establish and maintain professional relationships with hematologists, clinical pharmacists, and relevant hospital stakeholders.
- Understand customer needs, hospital treatment protocols, formulary processes, and patient pathways.
- Support hospital product listing and availability through coordination with relevant internal departments.
- Ensure effective territory coverage and timely follow-up on customer commitments.
Scientific Product Promotion
- Develop strong knowledge of hematology diseases, treatment guidelines, product clinical data, and the competitive landscape.
- Deliver accurate, evidence-based product presentations highlighting approved indications, efficacy, safety, and clinical value.
- Conduct effective face-to-face customer interactions and product discussions aligned with approved promotional materials.
- Address customer questions professionally and refer medical inquiries to the appropriate internal teams when required.
- Participate in scientific meetings, educational activities, and product launch initiatives.
Cross-Functional Collaboration
- Work closely with Sales, Marketing, Medical, Regulatory Affairs, and Supply Chain teams to support successful product launch execution.
- Share customer insights, competitor intelligence, and market feedback to improve territory performance.
- Coordinate with internal stakeholders to support product availability and resolve customer-related challenges.
- Participate in regular team meetings, business reviews, and product training sessions.
Performance Management & Operational Excellence
- Maintain accurate customer profiles, visit reports, and sales activities within the CRM system.
- Track territory performance against sales targets, launch milestones, and agreed KPIs.
- Manage territory activities and expenses within approved budgets.
- Demonstrate effective planning, time management, and prioritization to maximize field productivity.
- Ensure timely execution of customer requests and agreed action plans.
Professional Development & Compliance
- Continuously improve product knowledge, scientific communication, and consultative selling capabilities.
- Stay updated on hematology treatment developments, healthcare trends, and UAE market dynamics.
- Actively participate in company training, coaching, and development programs.
- Ensure all promotional activities comply with company policies, applicable UAE pharmaceutical regulations, and approved product labeling.
- Follow established procedures for pharmacovigilance reporting, medical inquiries, and product quality complaints.
- Bachelor’s degree in Pharmacy, Life Sciences, or a related field.
- Pharmaceutical sales experience.
- Strong scientific communication and presentation skills.
- Relationship-building and selling skills.
- Good understanding of the UAE healthcare market and hospital decision-making processes.
- Self-motivated, results-oriented, and capable of working collaboratively across teams.