About Ace Waves
Customer service is being rebuilt from the ground up with the arrival of the latest AI tech. At Ace Waves, we're building an AI agents platform that handles real customer conversations end-to-end, across chat, email and voice, for leading consumer brands.
With boots on the ground in the UK, US and Europe, Ace Waves is a fast-growing startup with strong funding and a growing customer base across Europe.
The Mission. The GTM team is the engine behind our global expansion. Positioned at the intersection of Product, AI Automation, and Sales, we don't just market a tool we build repeatable revenue engines and define how Agentic AI transforms enterprise outreach.
The Leadership. You'll be joining a team led by serial entrepreneurs Antanas Bakšys, Ringaudas Kalinauskas, and Lukas Mikuckis. This is their second major venture together, following the successful acquisition of their previous scale-up, SearchNode, in 2022.
The Opportunity. Central and Eastern Europe is home to some of the fastest-growing consumer brands, e-commerce players and digital service companies in Europe, and customers here expect to be served in their own language.
About the role
As one of the first BDR dedicated to Poland, the Baltics and wider CEE, you'll partner directly with our Regional Manager & Senior Account Executive to build the pipeline from scratch.
You'll shape how Ace Waves enters each market: which accounts we go after, what messaging lands, and which channels work. This is a ground-floor role in a founder-led GTM culture, with real autonomy and a direct line to leadership.
What you’ll do
Own top-of-funnel pipeline generation across Poland, Lithuania, Latvia, Estonia and wider CEE – research, identify and engage the accounts that matter most
Run native-language outreach (email, LinkedIn, phone) to CX, operations and C-level leaders, adapting tone and approach to each market's business culture
Build relationships with senior stakeholders and book qualified meetings for the regional Account Executive
Map the regional landscape: key brands, BPOs, contact-centre leaders, local competitors, industry events and communities
Use AI-driven tools to research, personalise at scale and keep a clean, well-documented pipeline
Feed market insight back to the wider GTM team to shape localised messaging, playbooks and campaigns
Examples of work in this role
Building a target account list of Polish e-commerce and retail brands and running a multi-channel sequence in Polish
Localising proven UK messaging for Lithuanian and Latvian buyers, and testing what resonates
Cold calling operations leaders and converting conversations into qualified meetings and opportunities
Working the room at regional tech and CX events alongside the AE
Continuously testing and optimising messaging to improve reply rates and meeting-to-opportunity conversion
Your profile
Native or fluent Polish and professional English (C1+) – confident, articulate and persuasive, written and spoken
2–4 years' experience in B2B SaaS sales development, or a similar outbound role, with a track record of breaking into high-value accounts
Understanding of how business gets done in Poland and the wider CEE region
Fluency in modern sales technology and comfort using AI tools in your daily workflow
High-energy, consultative communication – able to tailor each conversation to a prospect's challenges and goals
Curiosity about fast-evolving industries and a drive to uncover new opportunities
Measurable impact: consistently meeting or exceeding activity and pipeline targets in previous roles
Even better
Lithuanian – a big plus, given our Vilnius roots and Baltic focus
Additional CEE languages such as Latvian, Estonian, Czech, Slovak, Hungarian or Romanian
An existing network in CEE consumer brands, e-commerce, telco, fintech or customer-service/BPO
Experience selling to CxOs and senior leaders in mid-market or enterprise organisations
Experience in early-stage or high-growth companies, including helping build a playbook or opening a new market
Proven confidence in cold and warm calling, consistently converting calls into qualified meetings
Why Join
Be the first BDR for an entire region and grow with it as the team scales
Work alongside a founding team with a proven track record of building and exiting a scale-up
Sell a genuinely new category – agentic AI that resolves customer conversations end-to-end
Join an international team with engineering roots in the Baltics and a GTM hub in London
Our Tech Stack
You'll be working with a modern, AI-first outbound stack. Hands-on experience with our core tools is a strong advantage:
HubSpot – our CRM and source of truth. You'll manage contacts, deals, sequences and activity logging here, and keep pipeline data clean and up to date.
Apollo – for prospecting, contact data and multi-channel sequencing. You'll build target lists, enrich accounts and run outreach at scale.
LinkedIn Sales Navigator – for account and persona research, and social selling to senior decision-makers.
Claude AI tools – for account research, signal tracking and personalising outreach in multiple languages.