Graphic Designer & Social Media Ads Specialist.

Accountabilities:

• Design attractive and engaging visual assets for social media, marketing campaigns, promotions, and other digital initiatives.

• Create and adapt graphics for Instagram, Facebook, and other relevant digital platforms, ensuring content meets each platform's specifications.

• Support the planning, creation, scheduling, and publication of social media content.

• Assist with paid social media advertising campaigns, including creative development, campaign setup, and basic performance monitoring through Meta Ads Manager.

• Maintain consistent brand identity across all marketing materials and digital communication channels.

• Collaborate with internal stakeholders to transform marketing concepts and creative briefs into effective visual content.

• Edit and optimize existing creative assets to suit different formats, platforms, and campaign objectives.

• Monitor social media engagement and campaign performance, identifying opportunities to improve content effectiveness.

• Organize creative files, campaign materials, and content calendars to ensure efficient workflows.

• Stay up to date with social media trends, design techniques, and digital advertising opportunities relevant to consumer brands.

Requirements:

• Previous experience in graphic design, social media content creation, or digital marketing.

• A portfolio demonstrating graphic design capabilities, social media creatives, or digital advertising materials.

• Proficiency in design tools such as Canva, Adobe Photoshop, and/or Adobe Illustrator.

• Working knowledge of Meta Ads Manager, including basic campaign setup, management, and performance tracking.

• Familiarity with Instagram, Facebook, and other relevant social media platforms.

• Strong understanding of visual branding, composition, typography, and digital content formats.

• Knowledge of paid social advertising fundamentals, including audience targeting, advertising formats, and campaign objectives.

• Familiarity with content scheduling tools and basic social media analytics.

• Strong organizational and communication skills, with the ability to manage multiple creative projects independently and meet deadlines.

• Comfortable working remotely and collaborating with an international, distributed team.

• English proficiency sufficient to communicate with a U.S.-based client and understand creative briefs.

• Previous experience supporting social media marketing for consumer-facing businesses is preferred.

• Experience in the food and beverage, hospitality, lifestyle, or retail industries is a plus.

• Basic video editing skills, particularly for short-form content such as Instagram Reels, are desirable.

• A degree or formal education in graphic design, marketing, communications, or a related field is beneficial but not mandatory.

Benefits:

• Monthly compensation of up to $800 USD.

• Part-time working arrangement.

• 100% remote opportunity, open to candidates based anywhere in Latin America.

• Opportunity to collaborate directly with a U.S.-based specialty coffee business.

• Hands-on experience across graphic design, organic social media management, and paid digital advertising.

• Opportunity to develop creative and digital marketing skills in an international business environment.