Key Responsibilities
Digital Fundraising Strategy and Agency Collaboration
- Contribute to developing and reviewing the digital strategy by bringing audience insights, campaign learnings, and growth ideas.
- Support agency briefings and coordination
- Support the planning, implementation, and optimization of digital appeals and donor acquisition campaigns, including lead generation where agreed
- Work with the digital agency on Meta and Google advertising, contributing creative, audience ideas and feedback on results; undertake agreed campaign tasks with guidance
- Coordinate campaign assets, landing pages, donation forms and internal approvals, checking accuracy and readiness before launch.
- Monitor campaign performance and prepare reports and recommendations.
- Monitor digital trends and identify opportunities for growth and engagement.
Content and Communications
- Lead and deliver strategy for owned media channels; this involves gathering content from available Amref sources, deciding the content calendar, writing copy and posting content regularly
- Manage online communities of Amref-owned channels
- Create and adapt content for paid social media, email marketing, and website.
- Support the development of fundraising and campaign landing pages.
- Assist with content planning and editorial calendars
- Ensure consistent messaging across all digital platforms.
- Support SEO and website content updates.
CRM and Data Management
- Support donor data management and segmentation within the CRM.
- Assist with campaign tracking and reporting.
- Help maintain data quality, data protection and support audience analysis.
- Use website analytics, email reports, advertising reports and CRM information to understand campaign results and supporter behaviour.
- Prepare regular summaries of performance
Donor Journeys and Digital Engagement
- Support the development and delivery of welcome, thanking, engagement and retention journeys
- Build, check and schedule email communications and support agreed automation workflows, with appropriate guidance.
- Use audience segmentation to make communications relevant and monitor engagement
- Bachelor's degree or equivalent qualification in Marketing, Communications, Digital Media, Business, International Relations, or a related field.
- 1–3 years of relevant experience in digital marketing, communications, fundraising, or a similar role.
- Demonstrable ability to write engaging copy and adapt content to different digital channels and audiences in German and French.
- Significant practical knowledge of managing social media channels and email marketing tools, and an understanding of how digital activity can recruit, engage and retain supporters.
- Understanding of what visual, video and copy assets will generate engagement
- Ability to create, edit and adapt visual and video content using digital design and editing tools.
- Familiarity with website content management and basic SEO.
- Commitment to Amref’s mission, the non-profit sector and to digital fundraising, with curiosity and willingness to learn.
- Good command of English.
- Excellent organizational and time-management skills.
- Ability to work independently and manage multiple priorities.
- A supporter-focused approach, good interpersonal skills and sound judgement when handling enquiries or sensitive content.
Desirable Experience & Skills
- Knowledge of Meta Ads Manager and Google Ads.
- Experience working with CRM systems.
- Familiarity with email marketing platforms and marketing automation tools.
- Basic understanding of digital analytics and reporting.
- Knowledge of Italian is considered an asset.
- Previous experience in the nonprofit sector is an advantage.
What We Offer
- The opportunity to build something from scratch and contribute to a meaningful international mission.
- Flexible part-time working arrangements (2–3 days per week).
- A dynamic, collaborative, and international working environment.
- Professional development opportunities in digital fundraising and marketing.
- The possibility to make a tangible impact through your work.
Compensation
Compensation will be commensurate with the candidate’s experience, qualifications, and local market conditions.
How to Apply
Your application should include a cover letter detailing why you are the best fit for this position and your CV with relevant skills and experience.
The closing date will be 23 November 2026 at 23:59 hrs Central European Time (CET).
Please note that Amref reserves the right to close the application process before the advertised deadline if a high volume of applications is received.
Amref Health Africa does not charge applicants any fees at any stage of the recruitment and selection process and has not appointed any agent to facilitate recruitment on its behalf. While vacancies may occasionally be advertised on external job boards, all legitimate opportunities are published on our official website and social media channels. Please note that official Amref communications will come from an @amref.ch email address. If you are asked to make a payment in connection with an Amref recruitment process, please treat the request as fraudulent.
Amref Health Africa is committed to safeguarding and promoting the welfare of children, young people and vulnerable adults and expects all staff to share this commitment. Amref Health Africa is dedicated to diversity and is an equal-opportunity employer with a non-smoking environment policy.